Thursday, March 03, 2005

 

We Are All Self-Employed

You work for yourself. You are your own business. You are your own brand. It doesn't matter if you are employed by a global conglomerate, the local coffee shop, your dad, or some government bureaucrat.

You possess skills, experience, a track record, a personality that make up something of value to a financial transaction somewhere. You have to be designed, engineered, marketed, packaged, sold, and maintained. And you have competitors in your company, at your company's competitors, down the street, and on the other side of the globe.

The sooner you realize this hard fact, the happier you are. People spend too much time complaining about what they're company work-fare is NOT doing for them, and not enough time trying to improvise, adapt, and overcome to what their employer- their customer - really needs.

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